Jan 27, 2017

How to Start Digital Marketing ?

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Digital marketing is the promotion of products or brands via one or more forms of electronic media and differs from traditional marketing in that it involves the use of channels and methods that enable an organisation to analyse marketing campaigns and understand what is working and what isn’t – typically in real time.

“ Selling Products Digitally ”





Now try to understand this equation, this may help you to get the answer to your question.
“ Digital Marketing = Digital Platform + Marketing Activities ”
Digital media is so pervasive that consumers have access to information any time and any place they want it. Gone are the days when the messages people got about your products or services came from you and consisted of only what you wanted them to know. Digital media is an ever-growing source of entertainment, news, shopping and social interaction, and consumers are now exposed not just to what your company says about your brand, but what the media, friends, relatives, peers, etc., are saying as well. And they are more likely to believe them than you. People want brands they can trust, companies that know them, communications that are personalised and relevant, and offers tailored to their needs and preferences.


When we talk about Digital Marketing in IT -

It simply means selling the IT services or products on the internet, getting leads with the help of various digital platforms such as ashen finally convert them via a call or personal meeting.
To know more Why Digital Marketing is a must for every business these days.
Digital marketing is the method of promoting our business or products online. In modern days, the customer base in the online shopping is increased. This makes the digital marketing more necessary for the business people who like to stand top against their customers.



  • E-mail Marketing
  • Search Engine Optimisation (OFF Page activities)
  • Social Media Platforms Google AdWords
  • Content Marketing
  • Social Marketing



Nowadays even small vendors or business people need good digital marketing to stand well in their business among their competitors.